Salmon Finance, a leading fintech company in the Philippines, is accelerating the growth of its motorcycle financing business with the launch of in-store moto loans, giving Filipinos access to fast, secure, and digital-first financing for motorcycles.
In 2025, Salmon Finance first introduced its moto loans service in the Philippine market, allowing customers to finance motorcycle purchases via the Salmon app.
From online, Salmon Finance is now bringing this service on-ground in partnership with Suerte Motoplaza, a fast-growing motorcycle dealership network in the Philippines. The service will initially become available in select Suerte Motoplaza branches across Metro Manila and soon, in additional locations nationwide.
The launch of in-store moto loans marks the next phase of the expansion of Salmon’s motorcycle financing business, strengthening the fintech’s presence at a critical moment in the customer journey – right where purchasing decisions are made.
Through this partnership, Suerte Motoplaza customers can conveniently access Salmon’s credit services at the point of purchase. The entire journey, from application to loan repayment, is fully digital. Now, customers don’t need to go through the tedious process of filling out countless forms and waiting for days for credit approval.
They can receive credit decisions in as fast as 60 seconds, making the experience seamless, efficient, and hassle-free. This convenience extends beyond the stores: repayments can also be completed entirely online, allowing customers to manage their loans anytime, anywhere.
“For many Filipinos, a motorcycle is more than just a vehicle; it is a source of livelihood, a practical commuting solution, and a way to navigate heavy traffic efficiently. As two-wheeled transport continues to grow in popularity in the Philippines, we are committed to making ownership more accessible through fast, convenient financing solutions. We’re happy to partner with Suerte Motoplaza in bringing this experience closer to customers,” said Raffy Montemayor, Co-Founder of Salmon.
Salmon Moto Loans is a product offered by Salmon Finance Inc. (formerly Sunprime Finance Inc.). LoanOnline, powered by the Salmon app, serves as the online lending platform for Salmon Finance Inc., a licensed financing company regulated by the Securities and Exchange Commission.
Salmon Group Ltd is a leading fintech company in the Philippines, with a controlling stake in Salmon Finance Inc. (formerly Sunprime Finance Inc.), an SEC-licensed financing company. Salmon is on a mission to build the best credit-led, technology-centric financial super app in Southeast Asia, with the Philippines as its first market.
Since launch, the Salmon App has earned a 4.8 rating on both the App Store and Google Play, making it one of the highest-rated finance apps in the Philippines. The platform is designed to deliver fast, simple, and accessible credit solutions that meet the evolving needs of Filipino consumers.
Founded in 2022 by banking and technology veterans Pavel Fedorov, George Chesakov, and Raffy Montemayor, Salmon leverages AI-enabled technology and a proprietary credit engine to provide consumer credit with exceptional simplicity, service quality, and convenience.