President Ferdinand Marcos Jr. called on Filipinos to embrace the Year of the Fire Horse with resolve and direction, urging them to “move with purposeful haste” in pursuit of national growth and prosperity.
In his Chinese New Year message on Tuesday, the President linked the Fire Horse’s symbolism of courage and forward motion to discipline, hard work and sound governance.
“I invite all Filipinos to move with purposeful haste—swift when necessary; measured when it matters most. Momentum can be energizing, but direction is what truly delivers results,” Marcos said.
He emphasized the importance of protecting key foundations of national progress while strengthening productivity and economic systems.
“Let us protect what is essential such as fair opportunity and reliable public services, while enhancing productivity, stronger value chains. and communities that never leave the vulnerable behind,” he added.
“If we keep our course firm and our standards high, we can shape a more prosperous, agile, and empowered bagong Pilipinas,” he went on.
Marcos described the Lunar New Year as a time for renewal and deliberate action, calling on individuals, communities and institutions to align their efforts toward shared advancement.
“It is a time when households, communities, and businesses set priorities, execute plans, and focus on what truly sustains them. Across generations, we have come to see prosperity as something we cultivate: built by everyday work, guided by discipline, and multiplied when it creates jobs and supports initiatives that hold our people together,” he said.
Reflecting on the symbolism of the zodiac, Marcos noted that while the Horse and Fire evoke energy and boldness, sustained progress requires practical effort.
“The Horse is often read as a sign of movement, courage, and forward motion, while the Fire element suggests a spark that refuses to settle for the usual pace,” Marcos stated.
He cautioned that symbolism alone cannot drive development.
He said these symbols convey great meaning for many, “but the nation does not advance on symbolism alone.”
The President stressed that real advancement depends on citizens showing up for work, households exercising prudent financial judgment and institutions maintaining consistent service and sound decision-making.
Marcos concluded his message by wishing Filipinos a “spirited, bountiful, and rewarding year ahead.”